December 6, 2019

On their own instincts trump emotions. To some this idea may seem foreign or even dangerous as they’ve buried their instincts so deep beneath their emotions that they feel obsolete. Emotions are, after all, the ruling currency of the day.

This is the root of the pr...

February 11, 2019

Back pain is common place in modern society... that doesn't mean it has to be the status quo. How many people do you know with back pain? Unless you've been living alone on a desert island you likely had multiple names and faces pop into your mind. Odds are, your name...

January 15, 2019

Rehab starts from the inside out, so does performance for that matter. I know that sounds like something you would read on a fortune cookie or a poster inviting you to an AA meeting but it’s true. The outcome of everything we do is influenced by the way we approach and...

November 9, 2018

Stress is something that each and every one of us has to deal with at some point on some level. Sometimes we see the stress coming like the birth of a child or the launch of a product. Other times we can't, such as an unexpected personal tragedy that comes out of left...

September 3, 2018

After spending thousands of hours coaching hundreds of athletes I've defined what I call "The three principles of taking action." Those three pillars are simplicity, clarity and certainty. Let’s unpack each of these and walk through what they mean and how applying them...

July 9, 2018

Increasing CO2 tolerance is one of the central themes to all of my coaching, on the surface this seems counter intuitive. But we have to ask ourselves what role CO2 plays in respiration and thus our lives. CO2 isn't just byproduct to be discarded as quickly as possible...

July 1, 2018

Fundamental basics are what constitute a sound foundation. Milk before meat walking before running, there is a progression to everything in this life and we would do well to remember that. This idea is where my fascination and commitment to the breath stems from. Breat...

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Our Recent Posts

Emotions Without Instincts are Dangerous.

December 6, 2019

Why the Breath is the Answer to Your Back Pain.

February 11, 2019

You have control over your rehab... You just didn't know it.

January 15, 2019

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©2018 by Lance Einerson.